Posts tagged fashion

Did Someone Say 50% Off?

You heard right.  Right now at STA we’re hosting our winter clearance sale! As usual, we plan to take full advantage of this indecently awesome opportunity.  New arrivals, furs and jewelry are 20% off and EVERYTHING ELSE is 50% off?  Excuse me while I grab my purse and my shopping list.

For this sale in particular, I’ll be looking for winter to spring transition pieces.  And as always, investment pieces that I haven’t bitten the bullet for yet.

1. Rain Boots

Rain boots are a winter and spring essential.  They’re great for this time of year because you can continue to wear them as it snows in to March, and then there they are, ready to go for spring showers!  They especially irresistible when they’re Tory Burch.  Not only are these weather-proof, but they look so similar to riding boots that you can wear them with any daytime outfit.  Jeans, leggings, skirts you name it, these Torys are awesome in any season, any outfit and any weather.

2. Designer Tote

There comes a certain point where it’s about time we have a nice, big tote in a killer designer.  The problem is, the bigger the bag, the higher the price.  Well ladies, 50% off couldn’t have come at a better time.  Is there a Prada, Louis or Milly bag you’ve been stalking for weeks?  It’s 50 % off.  Especially in a neutral color, a big shoulder bag can fit any season.

3. Flats

We all know February, March and April can never make up their mind as to what season they really want to be in.  It’s obviously too cold for sandals, but on those sporadic warm days you want to give your boots a break.  What better time to be equipped with a classic pair of flats?  Not only are they the perfect transition shoe from winter to spring, but they are also ridiculously easy to match with all outfits.  Dress them up, dress them down, they go with anything and everything.  Wear them to work with your crisp trousers, on the weekends with jeans or at night with a dress.

4. Vest

Vests are statement piece that are perfect for transitioning between seasons.  Especially in a faux fur, they have a cozy winter feel, but are warm enough for those spring-like days when you’d rather leave your coat at home.  Not only are they seasonally versatile, but they make a simple long sleeved shirt look stunningly fashionable.

See you there!

The Golden Globes to Your Closet

Yes, we all saw the overwhelmingly unanimous decision that Lupita Nyong’o was the best dressed at the 2014 Golden Globes.  But dear fashion magazines, how is that supposed to help us?  I’m sorry but we are not about to try to pull off a fire engine red cape.  We’re looking to these celebrities not just to adore their glamorous wardrobes, but for style inspiration!  Luckily many other stars among the best dressed flaunted styles that we can’t wait to try.  Here are our favorite looks from the 2014 Golden Globes to inspire our every day style.

1. Olivia Wilde
Designer: Gucci Premiere
Inspiration: Emerald Green

With a color like this, we just can’t take our eyes off her.  So why not try to incorporate such an eye-catching color into your wardrobe?  We love the idea of adding a pop of emerald green to your go-to looks. To add a little zest to your casual every day wear, how about shimmering emerald heels?  Or glittering emerald nails anyone?

2. Kate Beckinsale
Designer: Zuhair Murad
Inspiration: Beaded Texture

There is just something so glamorous about beaded texturing.   Kate’s beaded gunmetal gown turned a simple metallic dress into a spectacular work of art.  We love this look so much that we are determined to add more beaded accents to our wardrobe.  Whether it be a touch of beads in a headband or a beaded skirt, the texture give the piece a one-of-a-kind, hand made feeling.

3. Naomi Watts
Designer: Tom Ford
Inspiration: White Gold

While many fear light hues will wash them out, Naomi shone brilliantly in her embroidered, white gold gown.  We can’t get enough of this color for its ability to add some shine to winter outfits without going all out holiday sparkle.  The elegance of white gold is perfect for a blouse, for a sophisticated look without being stuffy.  On a more casual note, we love this white gold shimmer skirt with a laid back T-shirt.  It’s just enough to sparkle without wearing sequins.  White gold’s versatility makes it a great piece to wear when dressing up or down.

4. Amy Adams
Designer: Valentino Couture
Inspiration: Minimalism

Talk about a statement!  We are drooling over Amy’s plunging neckline and the ruby red color.  In fact, the outfit is so stunning that she felt no need to over accessorize.  We’ll take a page from Amy’s book and say, let your outfit do the talking!  While it’s fun to dress up a simple outfit with bold accessories, the opposite can be just as appealing.  When it comes to a bold style, own it!  Don’t let accessories distract from your sleek outfit.  Like Amy, rather than sport bold jewelry, rock a bold color (and we love the idea of red and maroon)!  We love this eye opening idea.  Sometimes less is more.

Photo Credits: Pintrest.com, Vogue.com, eonline.com, Huffingtonpost.com

A Vision in Winter White

Whoever said you can’t wear white after Labor Day must be pretty embarrassed.  Winter white has plowed its way back into style with a vengeance.  Thank goodness.. anyone else get a little teary-eyed putting away your white jeans?  We are loving this trend, because the color itself IS the trend.  Forget pieces, cuts, or looks that are trendy, but don’t flatter your look.  You can still wear all your favorite looks, just try it in white!  Poof!  You’re wearing the latest trend.  Now while white is known for symbolizing innocence and purity, it doesn’t have to be worn that way.  There are endless ways to wear white to fit your style personality.  Here are a few of our favorites!

Okay, so maybe sometimes white has a dreamlike fairytale feel.  And if your style reflects the princess in you, winter white is your prince charming.  The color is clean, crisp, and exudes a feel of class and grace.  We especially love pairing white with other neutrals like cream or nude to emphasize this innocent style.  Looking for a great versatile piece?  A white peacoat is a great go-to to make any outfit sweet and refined.  We also love the timeless simplicity of white lace for its undeniable femininity, or a white sweater for a polished, sophisticated style.

Sometimes you just can’t resist building a snowman, catching snowflakes on your tongue or taking a walk in the falling snow.  But to have all the fun in the cold, bundling doesn’t always leave us feeling feminine.  To feel cute in the winter wonderland, white pieces are a great option.  A white down coat with a fur-trimmed hood a perfect way to get that cozy style.  Disclaimer: we are not suggesting you should dress like a bunny.  However, a great way to get the girl-next-door snow bunny look is to add a little fur. Even adding a fur scarf or fur-lined gloves with your white puffer coat adds a cozy lovable quality to your outerwear.  And don’t forget your fuzzy white earmuffs!

Don’t worry.  Elegant princess and cute snow bunny aren’t the only options white has to offer.  If you prefer an edgier look, white certainly challenges the status quo.  White leather is crisp and sharp, and we love the contrast it gives to classic winter pieces.  Paring an edgy white leather jacket with a soft sweater is the epitome of opposites attract.  Or even pair your favorite white sweaters with black leather pants for a unique stylish twist on this cozy winter top.  Even easier?  Pair your craziest shoes with your everyday skinnies and a simple white top, and you’ve got a great winter white outfit to suit distinctly you.

All pictures from pinterest.com

Ring in New Styles

It’s the new year fashionistas!  And that means a time to start fresh.  No doubt, 2013 served us well with many memorable trends.  Peplum tops, colored pants and statement necklaces were loved by all.  But with the new year comes new resolutions.  It’s time to venture out of our beloved trends and explore new styles.  For 2014, we have a few style resolutions of our own.

1. Venture Outside of Riding Boots

By no means do we mean stop wearing them.  Leather riding boots are a necessary staple of any wardrobe.  However, it’s time to stop relying on them for every outfit.  There are so many shoes and so many styles, why should we limit ourselves to tall boots (especially in the winter).  We particularly love trying a lower rise boot or wedge booties for a similar yet unique style.  And don’t forget about loafers, flats or heels!  in 2014, we’re all about stepping out of our style comfort zone and giving the rest of our shoes some love.

2. Experiment With Mid-Length Skirts

We’ve all loved maxi skirts and our fair share of the mini.  But what about the neglected middle child?  Mid-length skirts are whimsical while modest and sophisticated. Pair with a cardigan for a sweet and almost vintage feel, or go with a leather jacket for a sartorial look. Give them a try in any season!  We’re loving this new trend.

3. Wear More Blazers

Blazers are perhaps the easiest way to turn any casual outfit into a chic ensemble.  Having just one or two in your wardrobe offers endless mix and match possibilities.  A blazer can complement every item in your closet and instantly adds flair to any outfit.  Even pair with a tshirt and jeans for an effortless daytime outfit.

4. Flaunt Pastel Pieces

2014 is bringing back pastels in full force.  We love pastels for their undeniable feminine flair and positive energy, and they’re not just for springtime (pastel leather anyone?).  Pastel jewelry and skirts are two pieces we’ll be sure to try this year.

We’re looking forward to 2014 and the fashion it brings!  But for now, we’ll try to keep these new year’s resolutions.  Happy New Year FashioniSTAs!

All photos from pintrest.com

‘Tis the Season to Sparkle

It’s officially the season of shopping, and we couldn’t be more excited.  Okay, so maybe it’s about shopping for gifts, but we all still deserve to spoil ourselves now and then.  After all, what better way to get in the Christmas spirit than with a festive wardrobe?  Whether you’re attending or hosting a party this season, it’s time to start planning that perfect party outfit.  And if you’re not quite sure how to give your look that holiday feel, add some sparkle and experiment with sequins!

Whether you go all out, or try just a touch, sequins are guaranteed to spread holiday cheer.  It’s hard to go wrong with a sequin dress, which can work for both formal events or your casual soiree.  Try all-over sparkle or a dress with sequin details!  This statement dress makes it easy to pair with all of your go-to basic accessories. To mute the sequined number, pair it with rich textiles, like leather or velvet. It will tone down the sequins while still giving you that holiday formality.

If that seems like too much too soon, take a shot at sequin separates.  A top, skirt, blazer, or even pants are all amazing holiday pieces.  The possibilities are endless, but be careful not to out gleam the Christmas tree.  Pair these dazzling separates with basic pieces.  A sequin skirt is just right with a black sweater.  Or throw on a sequin blazer over a t-shirt and jeans for an instant party outfit! For an even muted take on this look, pair it with traditional holiday pieces, such as a tartan skirt.

If you already have your favorite LBD set aside for the festivities, introduce sequin accessories as something special for the holidays.  Heels or a clutch are a great way to add a little glimmer to your timeless looks. While sequin-covered attire might seem like a bold purchase, you’ll definitely get your money’s worth.  After all, you can bring them out again for New Year’s!  And even though trends change over the years, the holidays will always be a season to sparkle.

All photos from pintrest.com

What’s Your Coat Personality?

I’m sure all fashionistas would agree, we hate having to cover up our outfit every time we go outside when it’s cold out. In the winter, your coat is the outfit the world sees, and at  STA we love sporting jackets that are as fashionable as we are. But with so many to choose from, how do you know which coat best suits you?! Like your outfit, have your winter coat reflect your personality! Here are a few celebrity style inspirations to help you pinpoint your coat personality:

Trench Coats and Wool Blends

Personality Traits: Elegant, classic, classy, pretty, composed, girl-next-door

Inspiration: Kate Middleton and Jennifer AnistonAt STA:

A wool peacoat or a classic trench are the perfect cover for a nice occasion, or when you feel like looking sleek and put together.  The simple addition to your outfit not only keeps you warm, but exudes your beautiful and confident personality.  It’s impossible to go wrong with this sophisticated outerwear.

At STA:

  • Susana Monaco mohair/wool – STA 219 Newbury St.
  • Alexander McQueen short peacoat wool/cashmere – STA Portsmouth
  • Burberry Olive Trench – STA Wellesley

Fur

Personality Traits: Bold, Fearless, Confident, Diva, Glam

Inspiration: Victoria Beckham and BeyonceAt STA:

The look speaks for itself.  Nothing says “I’m a star” like fur.

At STA:

  • Lapin cat vest – STA Gramercy Park
  • Mink – STA Gramercy Park
  • Ombre dyed fox fur – STA Brookline

The Puffer

Personality Traits: Easy-going, fun, casual, big personality, lovable

Inspiration: Reese Witherspoon and Sofia VergaraAt STA:

The puffer is the “ready for anything” coat.  Whether your running errands, off to work, or out for the night, the puffer can handle anything.  Its versatility and undeniable warmth gives that “girl next door” feel, who’s easy going and up for anything.  And who doesn’t love a little fur trim when trying to add a little bit of edge?

At STA:

  • Northface Puffer Jacket – STA Portsmouth
  • Moncler Puffer – STA Charles St.
  • Cole Haan quilted jacket – STA Portsmouth

Unconventional and Daring

Personality Traits: Bold, Daring, Confident, Striking, Show-stoppers, risk-taker, trend-setter

Inspiration: Jessica AlbaAt STA:

Vests, bright colors, and different textures are all ways to bring unique flair to your outerwear.  Who needs to follow trends when you can set your own?  Whatever your heart desires, there’s a coat out there to match.  And when you flaunt it on the streets, everyone can tell that’s a girl with a fun, unique, and glamorous style.

At STA:

  • T by Alexander Wang jacket with leather sleeves – STA Nolita
  • Barbour vest – STA Charles St.
  • Bod n Christensen bomber jacket – STA Brookline
  • Barneys leather vest – STA Gramercy Park

Whatever your personality, flaunt it to the world through your winter coat!

Photos: pintrest.com

Three Styles, One Fashionable Thanksgiving

Thanksgiving, the one holiday that is actually about food.  If you’re anything like me, I don’t necessarily feel my most beautiful and put-together self when I’m stuffing my face for 24 hours.  It’s hard to resist those comfy and stretchy yoga pants, but don’t give in!  Here are three fabulous outfit inspirations to keep you looking fabulous (as usual) this Thanksgiving.

1. Cozy and Versatile

This outfit is great for all of the active ladies. Whether lounging with the family or running around with the kids, this outfit is comfortable but ready to go!  Citizen jeans are the epitome of classic casual, and the Theory knit sweater is a subtle touch of cozy and confident.  Tory Burch boots add a little glam, and the Burberry scarf ties the whole thing together for an unstoppable ensemble.

And wouldn’t you know, this Burberry quilted jacket from STA 324 Newbury St. goes perfectly when it’s time for the family football game.

2. Elegant and Feminine

Sometimes we celebrate Thanksgiving with a loved-one’s family instead of our own.  But don’t let that frighten your holiday fashion sense!  A feminine, chic outfit is appropriate for any Thanksgiving atmosphere.  We love this blouse from Ralph Lauren, which you can dress down with Calvin Klein black skinny jeans.  Then add your personality in the accessories!  We added some sparkle with Rebecca Minkoff loafers and a Marc Jacobs bracelet.

These Prada silver jeweled flats from STA Armitage are a fabulous way to add some glam to your sophisticated ensembles.  And If you’re a guest, the Chanel cross body from STA Haddonfield can carry all of your little necessities while you’re out!

3. Stylish, Yet Forgiving

Maybe you’re like me and love to spend Thanksgiving with a glass of wine in the kitchen with the women of the family.  All I know is I don’t want to wear anything too restricting, especially as I’m nibbling all day!  A dress is a great way to stay comfortable and fashionable.  This Marc by Marc Jacobs short dress allows you to move freely around the house.  Paired with black tights and Chanel boots, it screams bold and down to business.  And we can never resist a good accessory, like this Michael Kors collar necklace.

And don’t forget a Michael Kors boyfriend watch from STA 176 Newbury St. is a mandatory accessory on Thanksgiving to keep track of all the madness!

Happy Thanksgiving fashioniSTAs!

Black Friday Countdown: 14 Days

Around the middle of November, I have a little extra spring in my step. Right around the corner is the most wonderful day of the year: Black Friday. Since the bigger retailers now start their sales on Thanksgiving night, it gives me the perfect opportunity to get my general gifts out of the way and spend the rest of the day making the world (and my closet) a more stylish place. STA always runs a big sale for a couple hours in the morning, so I’m gearing up to shop the best for less for my closet and a select number of gifts for my most fashionable friends. For the next couple of weeks, you can get the inside look at our extensive planning process!

Countdown: 14 Days…let the planning begin!

Taking on a sale of this magnitude is impossible to do alone, so I’ve enlisted the help of my best shopping buddies.

Meet the Team

Anne
Strength: Quick and efficient shopper.  Can sort through an entire store’s inventory in record time to capture the best, hidden pieces.  She knows what she does and doesn’t like and won’t waste any time over something that isn’t absolutely perfect.

Style: Classic with a touch of chic

Go-to’s: Jackets and Jewelry

Jeanne and Catherine
Strength: Two shoppers in one.  Jeanne and her sister are an inseparable pair, so we let them go do their sister takeover of STA.  With twice the eyes, twice the hands, and twice the style expertise, they are unstoppable when it comes to Black Friday.  Don’t try to battle them for a piece.  They will win.

Style: Sophisticated and trendy

Go-to’s: Shoes and Handbags

Laura
Strength: Pro gift-giver.  Laura has a knack for knowing exactly how to match personality to style, both for herself and her friends.  When I’m ready to take a breather after snagging my own pieces, I’ll definitely be going to Laura for help with picking out gifts for the rest of the girls. (And my mom on speed dial of course.)

Style: Preppy and Feminine

Go-to’s: Dresses and Tops

We’ve got a great team assembled, but it’s still essential that my black Friday execution is flawless and foolproof.  The girls agree that we’ll hit the three STA locations on Newbury street.

Route:

1)   176 Newbury St. Boston, MA

2)   219 Newbury St. Boston, MA

3)   324 Newbury St. Boston, MA

Can’t forget to factor in walking times! Calculated a 3-minute walk from STA (1) to STA (2).  6-minute walk from STA (2) to STA (3). And since I’m hoping Starbucks won’t be as crowded as usual, we’ve budgeted in a five minute coffee break in between stores two and three.

Bonus tip: We’ve already started our seasonal Black Friday work-out plan, walking two miles a day to build up our stamina for the real event.

Check back in with us next week as we tackle our closets and holiday gift lists to come up with the perfect Black Friday shopping list!

Hues of the Season: Fall 2013

Fashionistas, we all know neutral doesn’t mean boring.  This season especially, Pantone has introduced some enchanting new shades to change up your usual neutral looks.

Pantone’s new take on neutrals can turn your look from basic to fashion forward without being flashy.  The calm lush shade of deep lichen is perfect for an earthy yet edgy feel.  The smoky turbulence shade is cool yet sophisticated.  And the ever smooth and sensational shade of brown is carafe, for a classic and upscale look.

We can’t get enough of these fresh non-traditional neutrals.  Pantone also features subtle yet stunning jewel tones and vivid, upbeat brights in this season’s palate, which beautifully enhance the neutral hues.


The new neutral shades are a great way to change up your usual black, navy, brown, or khaki go-to’s.  Mix and match them together or pair them with Pantone’s Fall 2013 jewel tones and brights.  You can do just a splash of color or go all out, whatever your mood may inspire.

We love these fashionista’s color combos!  The turbulence coat with an acai pant is perfect for a cool, urban look.  Pairing carafe tights with a samba skirt perfectly embraces the warm, fall feel.  Get the rustic, yet chic, style with a deep lichen skirt and a pop of color, like a samba cross-body bag.  And finally, we are loving the layering of a lichen green jacket over a vibrant color like koi!

Get creative!  These hues can mix and match to best embrace your unique and stunning style.

~Anne, fashioniSTA

Photo Credits: polyvore.com, pantone.com, pintrest.com

Costume Tricks and Treats: From Work to Wicked

Halloween.  The one day of the year where you get to be someone other than your fantastic self.  We know how tricky it can be to think of a killer costume that people will remember for the next twelve months … in a good way.  And with Halloween being on a Thursday this year, it can be difficult to change from your darling work attire to your costume without being TOO fashionably late for the festivities.

Here are some tricks and treats for how to transform your work clothes to an awesome costume quickly, easily, and fashionably.

Jackie O

Fashion Traits:  Feminine, sophisticated, preppy, chic, classy

For Work: Pencil skirt, sheath dress, skirt suit, khakis

Transformation:

  • Pearl necklace and earrings
  • Loafers or flats
  • Trench coat
  • Sweater tied around the shoulders
  • Big sunglasses

Jess from New Girl

Fashion Traits: Feminine, quirky, off-beat, colorful

For Work: Bold A-line dress, either solid or patterned

Transformation:

  • Colorful flats
  • Colored cardigan
  • Colorful belt
  • Tights (black)
  • Big tortoise glasses frames
  • Clip-in bangs (should your hair be fringe-free at the moment)

(All items should be bold colors and clash)

Orbit Girl

Style Traits: Clean and Crisp

For Work: Bright blue, green or winter white dress, and a fabulous blowout

Transformation:

  • White coat or blazer (print out and attach little Orbit “O”)
  • Aqua or light blue scarf
  • Pack of Orbit gum

Audrey Hepburn

Style Traits: Elegant, classic, feminine

For Work: Black Dress and a bun (we recommend the sock bun)

Transformation:

  • Black Gloves
  • Big Pearl or Silver Necklace
  • Rhinestone hair jewel
  • Glitter and bold makeup
  • Pink Lipstick

Flo from Progressive

Style Trends: …white (and perky)

For Work: White t-shirt or collared shirt under an autumn-perfect sweater, paired with white jeans (embrace the style dare!)

Transformation:

  • White apron with “Progressive” logo
  • “I heart Insurance” Pin
  • Flo nametag
  • Blue headband (We recommend teasing your hair to get her bump!)
  • Red lipstick

Wednesday Addams

Style Traits: Dark, Black, Dull, Unimpressed

For Work: Black Dress and tights (optional white blouse under the dress)

Transformation:

  • White blouse (either under or over the dress)
  • Big grey sweater (over blouse)
  • Nude lips
  • 2 braids

Trick or Treat FashioniSTAs!

Photo Credits:
amazon.com
costumzee.com, pintrest.com, polyvore.com, notdaydreams.blogspot.com, blog.couponsherpa.combeautylish.com