Posts tagged Summer

3 Essentials for a Sunny Spring Vacation

Spring Break is one of the most anticipated times of the year: for those of us who are lucky enough to take the time off, we get to escape our busy lives for a few days of rest and relaxation. While some like to travel to snowy ski destinations, I prefer the sun and the beach. The only difficult part? Packing for warm weather when the temperature at home is still hovering around a crisp 32°. But have no fear! After having gone through the difficult packing process myself, I’ve compiled a list of the top 3 beach essentials not to be forgotten when you go on your spring break getaway.

1. Wide-brimmed hat

For both the fair skinned and those who turn that perfect shade of golden brown, a wide-brimmed hat is absolutely necessary for any sunny destination. Not only do hats protect your face from harmful UV-rays (and premature aging—yikes!), they are also effortlessly chic. An image of Grace Kelly tanning on a beach in Monaco in To Catch a Thief instantly comes to mind with this accessory; if that’s not beach fashion inspiration, I don’t know what is.

2. Wedges

If you’re like me, in October, you dutifully put your best summer wedges in the back of your closet and traded them for booties. Well, it’s time to bring them out again! A great pair of wedges is honestly the only heel you need on Spring Break (and this is coming from someone who normally packs four pairs of stilettos for a weekend trip). Wedges are fun, comfortable and versatile and scream warm weather and summer. This is also a great way to try out the latest trends, don’t be afraid to mix a colorblock wedge with a patterned outfit!

3. Neon

I’ve always been a bit iffy about neon—it brings back not so great memories of the orange and hot pink Espirit outfits that my parents would buy for me in the 90s—but this season, it’s making a comeback. Spring Break is the perfect time to experiment with this new color trend (and neon looks great with a tan!). Whether you choose a highlighter green bikini or a hot pink asymmetrical dress, you’ll stand out in the crowd when you rock some neon on Spring Break.

~Alyssa, fashioniSTA

(Image credits:,,,,,

Labor Day Weekend: Bring on the White!

“No white before Memorial Day and no white after Labor Day”- a fashion rule we’ve all heard year after year. Well, it’s Labor Day weekend and although we don’t necessarily follow the rule, we are stocking up on our favorite white hot summer looks before we pile on layers of cashmeres, leathers and knits for fall. All season we’ve lived in our laid-back preppy white shorts, our casual, chic white skinny jeans, and our favorite little white lace dress- so break them out this weekend and get ready to wear them one last time before summer’s end. Here’s how we are styling summer’s best bright white pieces this Labor Day:

Saturday Night Out

This weekend, take your little white dress from day to night and from summer into fall. Add a few glam accessories and a blazer for a night out. We love a pair of strappy black heels and edgy extras to put a twist on the feminine lace. Take the look further into fall by layering up with a cashmere cardigan, a leather or fur vest, and adding black opaque tights and boots.

Sunday Funday

For a casual Sunday, whether you’re brunching with friends, spending the day with the family, or enjoying the afternoon around town, this is the perfect day to wear your white shorts one last time. Pair them with a chambray shirt and pretty gold accessories for an effortlessly stylish look.

Labor Day Monday

Celebrate Labor Day in style and rock your favorite white jeans that you’ve worn all summer. Wear them with a festive top in blue or red and accessorize with fall neutrals. Bring your white jeans into fall by pairing them with boots and a chunky knit sweater.

Style is all about taking risks. So wear your whites this Labor Day weekend, pile on the layers, and dare to wear your whites all season long. After all, what’s fashion without a little rule breaking anyways?

~Lisa, fashioniSTA

70% Off Midnight Madness Hits Stores!

The ultimate sale of the season is finally here!
Starting on Wednesday, August 22nd at select stores, all summer items will be 70% off through Monday, August 27th, with 20% off new arrivals for Fall.
And to give you ample shopping time, the stores will be staying open until midnight on the first day of the sale!
Check out the lists below to see when Midnight Madness will hit your favorite location!

Wednesday, August 22nd:
Brookline, MA
Harvard Square, MA
Needham*, MA
Newton Highlands*, MA
Newton Centre*, MA
Northampton*, MA
Wellesley*, MA
West Hartford, CT
Westport*, CT
Hoboken*, NJ
Englewood*, NJ
Westfield*, NJ
Forest Hills, Queens, NY*

Thursday, August 23rd:
176 Newbury Street, Boston, MA
219 Newbury Street, Boston, MA
324 Newbury Street, Boston, MA
Charles Street, Boston, MA
Thayer Street, Providence, RI
Portsmouth, NH
Portland*, ME
Burlington, VT
Greenwich, CT
Georgetown, DC
Mott Street, NYC
Lexington Avenue, NYC
Thompson St, NYC
Chelsea, NYC
Broadway**, Upper West Side, NYC
Armitage, Chicago, IL
Wicker Park*, Chicago, IL
Philadelphia*, PA

*Open until 10pm. Murray Hill, NYC location is excluded from this event.
**Open until 9pm.
For a complete list of addresses for locations visit:

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A Summertime Picnic with 50% Off All Summer Items!

The summer isn’t over yet, celebrate the sunshine at our 219 Newbury Street store!
We’re hosting a summertime picnic on Saturday, August 18th from 3pm - 8pm, with sparkling lemonade drinks, cupcakes and 50% off all summer items.
Don’t miss out on sweet summer deals, designers and treats!

Second Time Around
219 Newbury Street
Boston, MA 02116
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50% Off Summer Sale Hits Stores!

Our end-of-the-season blowout kicks off this week!
All summer items are 50% off starting Wednesday, August 15th at select locations, and then on Thursday, August 16th at all locations.
Get those coveted designer pieces at half off while they last! New arrivals for Fall are 10% off!
Starting on Wednesday, August 15th:

Brookline, MA
Harvard Square, MA
Needham, MA
Newton Highlands, MA
Newton Centre, MA
Northampton, MA
Wellesley, MA
West Hartford, CT
Westport, CT
Hoboken, NJ
Englewood, NJ
Westfield, NJ
Forest Hills, NY

Thursday, August 16th:

176 Newbury Street, Boston, MA
219 Newbury Street, Boston, MA
324 Newbury Street, Boston, MA
Charles Street, Boston, MA
Thayer Street, Providence, RI
Portsmouth, NH
Portland, ME
Burlington, VT
Greenwich, CT
Georgetown, DC
Mott Street, NYC
Lexington Avenue, NYC
Thompson St, NYC
Chelsea, NYC
Broadway, Upper West Side, NYC
Armitage, Chicago, IL
Wicker Park, Chicago, IL
elphia, PA

For a complete list of addresses for locations visit:
Murray Hill, NYC location is excluded from this event.
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Summer Preview Sale is Sweeter at STA Philly!

We’ve made the last day of Summer Preview Sale even better at STA Philly!
Enjoy 20% off all New Arrivals
Tuesday, July 31st ONLY.

Shoppers will be treated to refreshments from 1pm - 3pm.

Plus, today is the last day of our Summer Clearance Preview Sale -
save 30% - 50% on all summer items!

Second Time Around
1728 Chestnut Street
Philadelphia, PA 19103
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Summer Punch Friday and a Summer Sale at Mott Street NYC!

Kick off our Summer Preview Sale at Mott Street for special celebratory drinks!
Join us on Friday, July 27th from 2pm - 7pm for Summer Punch Friday.
Sip our signature rum punch and get the first look at our Summer Sale, with everything summer 30% - 50% off!*

*Excludes New Arrivals

Second Time Around
262 Mott Street
New York, NY 10012

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Let’s Go To the Beach, Let’s Get Away…

When heading to the beach this summer, be sure to do it in style. Here are eight essentials for a fashioniSTA’s seaside getaway!

1. Fun, Flattering Swimwear
There are endless possibilities of swimwear styles each year. We recommend going for a classic, flattering suit with a bit of a twist- whether its a pop of color or fun print, like the ones above all from J.Crew.

2. Complimentary Cover-Up
Pair your swim suit with a pretty cover-up. We love this one from DVF. Not only is a Diane von Furstenberg print always in style, but this tunic can take you from the beach, to the beach bar or restaurant, to running errands around town- comfortable, effortless and chic.

3. Beach Flip-Flops
Havaianas are a summer must-have for fashioniSTAs- the most comfortable and practical rubber flip-flop. They come in a variety of colors and prints, and you can even design your own to perfectly show off your summer style and personality.

4. Tory Tote
It’s no secret that we love Tory Burch at STA, so when it’s time to tote all your summer goods to the beach, we favor a Tory Burch carry-all.

5. Sun Protection
Keep your skin moisturized and protected with a good SPF.

6. Beach Bedding
Nothing says summer like a colorful Missoni knit, so when you’re laying on the beach, sunning in the sand, sun in style with a Missoni print beach towel.

7. Quality Reading Material
Vogue, Harper’s Bazaar, WWD, Glamour, Elle, etc…oh and Fifty Shades of Grey, obviously.

8. Summer Tunes
Currently on the fashioniSTA summer playlist:
Robyn “Hang With Me”
Ellie Goulding “Lights”
Josh Turner “All Over Me”
New Kids On The Block “Summertime”
Avicii “Silhouettes”
Vanessa Carlton “White Houses”
Zac Brown Band “Toes”

What’s your beach essential? Tell us on Facebook or Twitter!

~Lisa, fashioniSTA

Summer Girls’ Night Out in Wellesley with 20% off!

Get into the summer games at STA Wellesley, where everyone is a winner!
Join us on Thursday, June 14th from 3pm – 7pm for drinks, snacks and 20% off your entire purchase.
That’s not all, you can also play Beach Ball Bingo to win gift cards and other great STA prizes!

Second Time Around
574 Washington Street
Wellesley, MA 02482
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May Flowers: 4 Favorite Bloggers Wearing Florals 4 Different Ways

Now that April showers are long gone (we hope!) and May is in full bloom, we are looking to some of our favorite fashion bloggers to see how they are wearing florals this spring. Check out our picks for our favorite springtime inspiration, there’s something for every style!

As the warm weather kicks in each year, floral prints are always on trend. This year, the pretty print popped up all over the place, including a huge trend this spring, the floral pant. Blair Eadie of Atlantic-Pacific shows us how she styled her Topshop pants by boldly mixing them with an animal print blouse, a neutral Céline bag (which of course goes with anything!), and simple black pumps. If you’re feeling daring, try mixing prints like Blair. Opt for a muted, neutral hue since your pants will be making the statement.

Jessica Quirk of What I Wore shows us an effortless look of a floral dress paired simply with a skinny belt and wedges. This is a perfect option for the workplace (just add a cardigan or blazer) or for a daytime weekend event with girlfriends or family. Add a leather jacket or blazer and this look can easily take you from day to night! Julie Sarinana of Sincerely, Jules also shows us a floral dress, but this time, she’s taking it to the max in a long sexy maxi dress with an oh-so-high slit up the side. She pairs the dress with a pair of rugged boots and slouchy bag for a bohemian-chic look. Swap out the boots and bag for a pair of pumps and structured clutch and you’ve got a perfect look for a fancy night out.

Lastly, Aimee Song of Song of Style wears a floral blazer, which in my opinion, goes with almost anything. She styles the blooming blazer with a neutral strapless dress, but pair this pretty topper with anything from shorts and a sequin tank, to jeans and a white tee, to a sexy bodycon dress and you’ll find it to be one of the most versatile pieces in your wardrobe this spring!

All of these fabulous floral looks will take you from spring all the way through summer, and will have you looking pretty, feminine and chic all season long! Let us know your favorite ways to wear florals on Facebook or Twitter!

~Lisa, fashioniSTA