Fashion embraces Breast Cancer Awareness from the runway to real products.

Pink is October’s signature color, and products that benefit Breast Cancer research are popping up everywhere. Beauty supplies, jewelry and clothing, and even home goods are doing double duty by looking great and supporting a worthwhile cause. A true fashionista cares about her wardrobe and the wellbeing of others, so do both with select products from some of our favorite brands. From Estée Lauder to Tory Burch, these designers are reaching out to give even more pink support to October.

Clinique Lip Gloss Key Ring

Probably the easiest way to support the cause is through beauty products, not only do we as girls go through beauty supplies like they’re candy, but compared to larger items on the market, these are relatively wallet-friendly. Clinique is offering a lip gloss key ring for $16, with $4 from each sale going to the Breast Cancer Research Foundation. They are also offering their signature lotion with Breast Cancer charms around the bottle, donating $10 of the $45.50 price. Estée Lauder is also supporting the cause, featuring a lipstick trio in a pink, croc print clutch for $25, with the company donating $500,000 to The Breast Cancer Research Foundation. This product is sold out online, but I’m sure you can sweet-talk the Estée Lauder representative at your nearest department store into slipping you this coveted case. Not to be overexposed, Kim Kardashian has debuted a Pink Edition version of her fragrance, with the packaging designed by one of her fans. 10% of the sales of this rollerball version will be donated to the Young Survival Coalition.

If beauty products aren’t your thing, there are clothing options as well. Hit the gym with Under Armour shorts ($30, 10% going to breast cancer charities) or an Ellsworth Project Pink workout tank ($60, 20% benefitting breast cancer research). Or take Line & Dot flowy magenta tank out on the town ($74, 20% going to Susan G. Komen for the Cure). Yumi Kim also has a great floral blouse option ($138, perfect for a day at the office with a pencil skirt or a pair of jeans for the weekend. You can also take the cure close to your heart – and body – with Wacoal’s hot pink lace bra ($2 goes to Komen).

Since we’d never want to give accessories the cold shoulder, of course we have to include the great handbags and shoes that we found to benefit the cause. Tommy Hilfiger has a red leather bag (right), perfect for fall and all of your fall essentials for $398 with 50% of the proceeds going to Breast Health International. Coach also features a pink leather Mia bag, for those of you who want to embrace October’s signature color, in both large ($358, 20% goes to BCRF) and mini ($198). Should you be all set in the handbag department, go for Tory Burch’s Pink Logo rain boots ($150, 15% benefits BCRF) and umbrella option ($45) and hit the stormy weather in style.

As always, Ralph Lauren’s Pink Pony collection benefits the cause, with products ranging from cashmere to candles. 10% of the proceeds go to benefit cancer care and prevention, and as a special edition product, 100% of the sales of their Pink Pony Alligator Wallet ($3995) will go to the cause. Can’t pony up that kind of cash? One of my favorite products that they offer is the “Decorate Your Pink Pony Tee” ($150). Not only do you get the signature Pink Pony black tee, but it’s also like arts and crafts for adults. They had me hooked when they included individual crystals.

Decorate Your Pink Pony Tee

Remember, you can always support Breast Cancer Awareness Month with us at Second Time Around. Pick up a pink wristband at any of our stores, and while you’re there, browse for a pop of pink to add to your wardrobe!

~Ashley, fashioniSTA, Second Time Around